Sylvie Chmielewski

2017- Present: Phase One: Kfar Sabah: Creative Marketing Manager​

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• Project management; from initial concept through copywriting and publication of various sales tools, including catalogs, brochures, spec sheets, web content, advertising, public relations, newsletters, direct mailers, and electronic media

• Produced Promotional movies increasing substantially views. Create and present storyboards.  

• Supported the simultaneous launch of multiple products unique to the market, providing messaging, branding, microsites, and print collateral.

• Plan the marketing and communications strategies for specific areas

• Plan and implement direct marketing approaches including targeting, personalization of messages and measurability

 

2015 to 2017: Elspec Ltd. – Caesarea Israel: Marketing Manager 

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• Produced and designed targeted product sheets, invitations to events, case studies, and brochures.

• Designed and implemented marketing campaigns and strategies.

• Planned and coordinated company events and displayed marketing materials at the events.

• Monitored company communication and marketing materials to ensure corporate brand message consistency.

• Read, understand, evaluate, and edit marketing materials

• Design company’s logos and products

• Organize trade shows by planning, coordinating, and implementing logistics with product manager(s) and/or sales force. (Travel to trade show sites when necessary.) Succeeded in increasing lead acquisition and attendance

 

2011 - 2015: Content & Blog Writer \Marketing Social Media: Freelance

• Africaphonebooks, Aqua Mineralim, Wishpro, Bella Contour

• Creating, revising, editing, and proofreading text content for websites, blogs, white papers, business collaterals, case studies, requirement-understanding documents, and advertising copy

• Manage content writing and editing of web copy

• Create fresh and exclusive content for the website

• Social media marketing: Develop an initial social media plan.

• Build social media calendar, posts, advertising, and promotions across social media platforms and blogs.

• Advertising and promotions: Utilize extensive knowledge of social media advertising to create ad budgets and placements. Quickly build engagement via promotions and giveaways.

• Wrote blog posts and generated blog topics

 

1999-2011: The Reform Rabbinate of America- NY, USA: Marcom Manager

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Responsible for the planning of international conventions

• Arrange and coordinate all on-site logistics, including transportation, accommodations, meals, guest speakers, and audiovisual support.

• Monitor/track registration and negotiate aggressively for rooming rates that maximize ROI for attendees.

• Work closely with convention/hotel departments to ensure SLA's are met as agreed upon by the sales office.

• Plan room layouts and event programs, schedule workshops and demonstrations.

• Build and maintain relationships with convention vendors. Resolve issues throughout meeting event timelines.

• Audit and prepare comprehensive post-event evaluations and reports.

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Graphic Designer

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Responsible for the creation of brochures, flyers, booklets, and ads:

• Estimating the time required to complete the work and provide quotes for clients;

• Thinking creatively to produce new ideas and concepts;

• Contributing ideas and design artwork to the overall brief;

• Demonstrating illustrative skills with rough sketches;

 

 

Education: Graduated from the Royal Academy of Fine Arts, Brussels- Belgium

Languages: French as mother tongue. Fluent in English and Hebrew

Computer skills: MS office, freehand, Quark Xpress, Photoshop, Illustrator, InDesign, Marketo

 

References and personal information available upon request